Brisk
Brisk Mode
Brisk wanted to use Hispanic Heritage Month as a way to connect with Hispanic millennials. Instead of the traditional tribute to the greats of yesteryear, we chose to celebrate Hispanics who are blazing the creative trail to tomorrow. So we came up with #BriskMode: The state of mind that lets creativity take over.
It lived as a month-long online contest for visual artists, musicians, and fashion designers. The winners would be chosen by a creative master in each field. To promote it, we developed a series of videos profiling each of the judges. The #BriskMode Series lived on BriskMode.com